Jack Daniels House no. 7 “Las Vegas”
The House No. 7 Experience was inspired by the various rooms iconic to a rock star’s roadside motel, housing distinct engagements that bring Jack Daniel’s music and culture together. Hosted July 2019 at the iconic and recently renovated Thunderbird Hotel, Jack Daniel’s was able to activate House No.7 is it’s truest form.
The complex nature of House No.7 kept its guests wondering what exactly they were walking into. “I didn’t have a clue what to expect” was a common #OverheardAtHouseNo7 quote. Once the hotel guests checked in, they were greeted by over 25 themed rooms, engaging talent, tasty cocktails, music and mayhem! The vast groups of guests – think influencers, biker gangs, frat boys, drag queens, grandparents and Las Vegas tourists…. made for an unforgettable time.
Client: Jack Daniels
Agency: Mirrorball
Project Role: Group Creative Director
Event Location: Thunderbird Motel, Las Vegas NV
Features:
Vinyl Appliques
Custom Dimensional Lettering
Vessels & Props
Stage Backdrop
Uniforms
Branded Cups and Napkins
Video Screens
Sound & Lights
Brand Ambassadors
Creative Services
Production Assistants
Video/Still Photography/Social Media
Influencers and Press Videos: